Why I’m Doing This
If you’re busty like me you know the routine all too well. You need new clothes for work to spruce up your wardrobe a bit. Maybe you have a new job; Maybe you’re looking forward to a change of season; Maybe your old clothes are wearing out. Whatever the reason, we all need new clothes from time to time.
You head to the outlets or the mall or a hip boutique hoping this will finally be the time you hit the clothes jackpot only to leave hours later with some hosiery, a belt, a pair of pants, a skirt, a scarf and a great smelling candle or two.
I know first hand what happens during those frustrating few hours. At the first store, we pick out a dozen or so tops and dresses, maybe some pants and skirts, and head into the fitting room. Some of the pants and skirts fit. None of the tops or dresses do. So we stand in the dressing room with each piece on and wonder what we can MacGyver to MAKE them fit. Ultimately nothing makes them fit. We sigh and tell ourselves it’s only the first store.
But it wasn’t just the first store. It was also the second, third, fourth and fifth store or more if you’ve got the patience of a god, which I don’t. I’m done by store four.
That’s the scenario faced by nearly 40 MILLION working age American women in the United States in the professional fields ages 30-50 (excluding fields requiring uniforms). Finding clothes that fit is one of the most aggravating experiences and it is completely unnecessary. It’s time someone fixes this problem.
About Me- Alison
I’ve been in the publishing industry in one way or another my entire adult life. I started as a proofreader, then a type setter, then a copy writer, then a columnist, then a fact checker and lastly a reporter and news photographer. I spent 7 years photographing some of the world’s most influential business, spiritual and political leaders at an Ivy League university and photographed NASA and President Obama as part of the White House Press Pool. Sometimes I think my life is as storied as the stories I’ve written my whole life.
I recently retired from a 10 year gig at a local newspaper in NH, which is most excellent timing on my behalf because the outlandish primary season is upon us and if I had to sit through one more Trump/ Hillary/ Jeb campaign speech I’d be the subject of my own headline: “Local Reporter Arrested at Campaign Speech Following Profanity- Laden Tirade”.
In all seriousness I loved my job but now it’s time to apply my energy towards launching a clothing line after a lifetime of frustration while buying clothes. It’s called STACKED brand apparel, career clothing for busty women.
A couple of years ago I went through the Harvard entrepreneur program and they helped me perfect the concept and build a solid business plan (it was called “Bustier” then). I’ve been working on honing the brand, designing clothes and perfecting fit ever since.
Now I use my writing skills in the PR area, helping businesses that need assistance in dealing with the press and take photos for pleasure and for all-volunteer non-profits that contribute significantly to the community.
You can look at my portfolio and galleries and buy large scale metal prints and canvas gallery wrapped images at my photography web site.
